Marketing Manager, Software Company

An experienced and well-rounded Marketing Manager or Marketing Executive is needed, to join a thriving IT enterprise software company based near Coleshill, Birmingham. Reporting to the MD, this requires someone with initiative, who can provide a full mix of marketing from digital, to social media, to brand management, copy writing, trade shows and events, and execute a strong marketing strategy. Salary to £38k.

Working alongside the sales and tele-sales teams, you will have a wide variety of tasks with a mix of campaigns, market research, some lead qualification, and on-line, traditional and multi-channel marketing activities.

Liaising with stakeholders, you will need to ensure goals are achieved within budget and return on investment is maximised. You will create a content management marketing plan to keep the business at the top of their game, execute B2B marketing activities across digital, traditional, and social media channels, look after the brand management, plan and manage stands at exhibitions and trade shows and events, and work closely with their outside agencies to manage the website from HubSpot to Drupal, improving SEO, AdWords and search rankings.

In addition, you need to project manage email campaigns and direct marketing, produce brochures, proofread all copy and art work for the website, and help launch new products to market, whilst keeping a keen eye on the budget, and ensuring ROI is optimised.

The company is part of a profitable, very well-established group of software businesses that provide enterprise software solutions such as ERP, CRM, e-Commerce, WMS, Business Intelligence, Retail and Commercial solutions, and who provide a solid career path and good benefits. But you will work just for this smaller company, looking after all their marketing requirements and developing and executing a marketing strategy.

They are looking for someone who can bring experience and ideas to the table, has a good eye for detail and strong analytical skills. Previous experience working within a software business is highly preferable.

If this Marketing Management position appeals and you would like to know more, contact Jake King or Carolyn MacLurg at Ambis Resourcing. This role is exclusive to Ambis.